“Innovation seldom fails in a function or region. It fails in the handoffs between them.”
Jeff DeGraff
Innovation used to be confined to the realm of the tech center. Then the global economy emerged and there were dozens of these innovation centers to coordinate across a wide array of boundaries and barriers. Now the world is flat and innovation happens across a diverse ecosystem of loosely affiliated entities with a wide array of strategies, cultures, and competencies. Vertical approaches to innovation such as tech centers, stage-gate systems, and product portfolios are now expected to operate in sync with horizontal federations like idea markets, creativity clusters, and collaborative open innovation networks.
There is far too much complexity in the modern organization to develop another layer of processes to try to make innovation happen. The key to successfully leading innovation is to develop a new mindset and shared language to connect the dots. This way marketing knows what manufacturing is doing without all of the extensive data inputs and outputs. The same goes for Dallas and Shanghai. Innovation is situationally specific. The way you design an aircraft engine and the way you develop a fine dining restaurant have very little in common. You need to know be able to identify what are the appropriate practices for each situation.
This dynamic and compelling session will show how to sync up your innovation strategies and practices to achieve your goals and create value.