Recreating Your Company

It’s an old story–a new company with a new product and a new way of looking at things dislodges established business that can’t keep up. A few years later, this same company that so nimbly entered the market stops growing and starts falling prey to new competitors. Why is sustained growth so elusive? And why do some companies seem immune to this sort of cycle? The answer: the most successful companies understand that they need to continually recreate themselves by building innovation into their business models. I call this processĀ Creativizing. (more…)

At the heart of every great innovation is a great compromise: in order to start something new, we have to stop something old. Think of it as a deal you make with yourself–the things you’ll give up in order to make room for future growth. Our days are filled with countless small tasks–activities that prevent us from pursuing the bigger, more substantive creative projects on our larger horizon. There will never be enough time to write that novel you’ve been dreaming about or open that business you’ve had in mind for years. That’s why it’s up to you to free up your world and carve out the space for innovation.

We cram our lives with stuff that makes us feel comfortable, objects we irrationally hold onto far too long. They’re in that filing cabinet we put into storage because we couldn’t bring ourselves to purge those files. Or they’re in that garage we should’ve cleaned out years ago–the garage that was so full with old scrap that we couldn’t ever do something new in it. (more…)

Your biggest strength–the quality that makes you stand out from other people–can also be your greatest downfall. We all have an underlying worldview that determines the way we approach all of the challenges we face. Some people are big-picture thinkers. Others fixate on particulars. Some people are pragmatic and by-the-book when it comes to solving problems. Others are dreamers who go outside the box. Some people are goal-oriented, driven by the thrill of competition. Others are patient listeners, inspired by a co-operative community that they build around them. We call this fundamental perspective your core competency or dominant logic. (more…)