The Conscious Company: it’s that buzzy piece of corporate speak we’ve all been hearing and using without really thinking about it. The irony is that we’re not conscious of what so-called company consciousness actually means.

What most organizations really mean when they call themselves “conscious” is conscientious: wishing to do what is right. There are tons of post-millennial “conscious” companies that show compassion, prioritize ethics, and give back to communities. Consider, for example, the charitable policy of Tom’s Shoes: for every pair of shoes you buy, the company donates a pair to a child in need. (more…)

Breakthrough innovation typically starts at the edges of the bell curve in the challenge of a crisis or the prospect of an outstanding opportunity. This is because the risk of deviating from the standard way of doing things and the reward of taking a chance on something new is reversed in these extremely negative and positive situations. For example, the Apple we know today was born out of its near collapse in the late 1990’s and the Telsa we currently marvel at can do no wrong because the public adores its haute couture product.

Leading innovation is different than all other forms of governance in that it pulls the exceptions at the edges of the bell curve to the stable center in an attempt to bring useful novelty into the norm. In this way, innovation often incites commercial revolutions: ubiquitous connectivity replaces shopping malls and universities, smart gadgets replace billfolds and magazines, miracle drugs replace invasive surgeries and going to the gym, and the like. (more…)

If you feel like you’re overworked, overtired and that no matter how much work you do, nothing really changes, you’re in the same boat as most of the world’s workforce. The activities that will move you or your company forward–and out of just constant execution– are time and labor intensive. You can prioritize these activities all you want, but unless you make time for them, and, by so doing, take time away from something else–it’s a guarantee that you won’t get them done. (more…)