Illuminated light bulb in a row of dim ones concept for creativi

There are six irresistible words at the start of all major innovations: let me tell you a story. Behind every great change is a well-told tale–a compelling narrative that pulls you into its world but also teaches you something new about our own world. The best stories are both seductive and instructive. As they entertain and enlighten us, they also create a shared vision of the possible. They go one step further than merely explaining something that already exists–they generate fresh ways of seeing, novel forms of thinking. (more…)


Innovators know that sharing isn’t just caring–it’s the only way to get by. Collaboration has recently emerged as the defining characteristic of creativity and growth in nearly all sectors and industries. The singular genius who works alone is a myth of yesterday. Today, the biggest breakthroughs happen when networks of self-motivated people with a collective vision join together and share ideas, information, and work. (more…)

how rules and bureaucracy breed

Most of the matter in the known universe is stuff that we have no way of seeing. Dark matter–the incredibly dense, invisible material that exists between stars, planets, and all the other objects that we can see–accounts for over 80 percent of the total matter in the cosmos. What can astrophysics teach us about innovation? In an organization, spaces that exist in the gaps between bureaucratic processes, spaces that all too often go undetected, much like dark matter, are the richest areas of growth. Think of the places that straddle more than one department, that live outside of the normally rigid distinctions we follow, or that combine two or more areas of expertise. We call these spots in a business the whitespaces. Working in whitespaces is about making dark matter visible, lighting up the promise that hides in the shadows. (more…)

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