In this compelling keynote based on his new book The Art of Change, Jeff DeGraff reveals how today’s most adaptive leaders harness paradox—not eliminate it—to create meaningful transformation. Drawing from 30 years of work with Fortune 500 companies, military institutions, and cultural organizations, Jeff shows how breakthrough innovation arises when leaders embrace tension: stability and disruption, control and creativity, data and intuition. With powerful stories and actionable tools, he helps audiences transform uncertainty into momentum. This talk is ideal for organizations navigating reinvention, polarization, or transformation fatigue.