Media Attention (Guest Post By Megan Totka)
Is media attention even helpful anymore? Whether news media on local TV at 5 p.m. or social media flooding in […]
Media
creativity
Financial Success, Marketing
Do Your Industry Homework (Guest Post By Megan Totka)
Marketing to your target and targeting your market are two very different concepts. Finding a target market is something your
Changing Into Your Christmas Culture
What if you could change your culture? You know, culture, that invisible collection of beliefs and morals made manifest
Culture
A Conflicted Country And The Strategy of the Third Path (Guest Post by Robert Quinn)
Tuesday was the presidential election. On Wednesday morning I went to the gym. There were two women there who are
Creativity, Innovation
Your Only Friend
Innovation is different from everything you do as a leader in three distinct ways. First, innovation happens in the future
Marketing, Media
Is There Room for Mass Marketing?
Is there a place for mass marketing or should businesses focus only on target marketing? Target marketing is designed to
Rebalancing Your Portfolio Life
Have you ever fantasized about your great escape? You know, the stressful job, the daily grind, the loveless marriage.
Innovating Your Way to a Good Job
The Great Recession is over or so we are told. It sure doesn’t feel that way to the millions
Marketing, Media
Three Types of Reviews You Want Your Business to Receive
In today’s world, small businesses have nothing short of an extensive array of options when it comes to social networking.
Generational Differences, Personal Innovation
Thoughts on How to Grow
“The trouble with the world is that the stupid are cocksure and the intelligent are full of doubt.” (Bertrand Russell)