Do Your Industry Homework (Guest Post By Megan Totka)
Marketing to your target and targeting your market are two very different concepts. Finding a target market is something your […]
Financial Success, Marketing
Marketing
Marketing, Media
Is There Room for Mass Marketing?
Is there a place for mass marketing or should businesses focus only on target marketing? Target marketing is designed to
Marketing, Media
Three Types of Reviews You Want Your Business to Receive
In today’s world, small businesses have nothing short of an extensive array of options when it comes to social networking.
Creativity, Innovation, Leadership, Marketing
Enlighten and Entertain
From grade school and up we put our wares on exhibition and show and tell the story of our stuff.
Creativity, Innovation, Leadership, Marketing, Media
The Revisionary Visionary
Originally published on PsychologyToday.com. In the end, our vision is always revision. In the film The Natural, a parable about redemption
Creativity, Innovation, Leadership, Marketing
How We Create is What We Create
“If you don’t know where you are going, any road will take you there.” (Lewis Carroll) A trip through the
Creativity, Innovation, Marketing
A Marketer’s Formula
Marketing requires creativity. It takes getting inside the minds of consumers, and figuring out their wants, needs and motivations. It